A poll carried out by online wholesaler ElectricalDirect, has found that despite the ever-growing popularity of smart home products, many tradespeople are unprepared for the increasing customer demand and are not up to speed with smart home technology.

As an electrician, when asked to quote for a specific job, you may simply provide a quote and then carry out the job specified if the quote is satisfactory to the customer, however, by following this process, you are potentially missing out on the opportunity to maximise profits through up-sellin

The 21stcentury has already welcomed a wealth of innovation; from smart phones, smart technology, to artificial intelligence, 3D printing and beyond. It is no surprise then, that the electrical industry has also experienced significant transformation during this time.